If you are interested in a career in marketing within Prince Edward Island choose from the resources below.
 | What is the Industry like in Prince Edward Island? |
| What are the Major Firms? |
| What are Salaries like in Prince Edward Island? |
| What School Programs are Available? |
Prince Edward Island Marketing Job Industry
Prince Edward Island possesses one of the smallest business communities of any Canadian province, but generates a considerable number of marketing opportunities through it native industries. The three primary industries of agriculture, fishing and, especially, tourism offer a number of possibilities for enterprising marketing professionals.
A recent discovery of natural gas in the province also presents an intriguing potential for entrepreneurial marketing efforts.
Prince Edward Island Stats
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The Prince Edward Island provincial government is extremely progressive and business friendly, which facilitates the native creation of marketing businesses or the relocation of firms. The PEI Lending Agency offers loans to prospective businesses. Marketing firms in the province enjoy one of the most sophisticated telecommunications infrastructures in the world. The quality of life in Prince Edward Island is also one of the highest on the continent. The crime rate is the lowest in Canada, travel times to work are extremely short, and the air quality is unsurpassed. The PEI Department of Finance predicts that economic growth for the province will occur at 1.7%, due in large part to job growth and continued capital investment.
Marketing Firms in Prince Edward Island
Prince Edward Island is home to many very successful marketing firms including
- Cbc Television Sales of Charlottetown, Prince Edward Island
- Maritime Advertising Products of Charlottetown, Prince Edward Island
- Display and Design Agency PEI of Charlottetown, Prince Edward Island
- Dunne Consulting Group of Charlottetown, Prince Edward Island
- Sign Station Inc. of Summerside, Prince Edward Island
Professional Associations
- Canadian Marketing Association, Prince Edward Island
- The Canadian Institute of Marketing
- Canadian Society for Marketing Professional Services (CSMPS)
- Incentive Marketing Association Canada
- Out-of-Home Marketing Association of Canada (OMAC)
- Canadian Internet Marketing Association
Marketing Salaries in Prince Edward Island
Compared to average household income of Prince Edward Islanders, $46,553, professionals working in the marketing industry earn very lucrative salaries. Even entry level positions like market research analysts can earn significantly more than most provincial residents. Market research analysts in the lowest quartile of earners in Prince Edward Island could earn up to $45,017 in 2012. The median income for this profession was $52,138, while those in the top 25% of earners could expect at least $59,115.
Management professionals in PEI marketing could earn significantly more. A marketing manager in the bottom 25% could expect an income up to $65,538, while those in the top 25% could earn more than $105,765. The median salary for Prince Edward Island marketing managers in 2012 was $84,507.
Those in the highest levels of the marketing industry commanded salaries above $100,000. Those in the 25th percentile earned $110,359, while those in the 75th percentile earned $149,500. The median salary for this position in 2012 was $131,403.
In Prince Edward Island, the average salary among all advertising and marketing professionals was $74,073 as of 2011, according to data provided by Statistics Canada, the economic research branch of the Government of Canada.
Advertising managers in Charlottetown earned a median salary of $77,845. Market integration managers in Charlottetown earned a median salary of $82,436. Market research analysts in Charlottetown earned a median salary of $52,138. Market research managers in Charlottetown earned a median salary of $73,443. Marketing managers in Charlottetown were among the highest paid in the Province. The median among them was $84,507.
Employment and salary data included in these tables was originally published by Statistics Canada.
Marketing Degrees in Prince Edward Island
Prince Edward Island is home to one university and one community college, which have nine campuses. Both schools offer degree or certificate programs in marketing related fields.
In order to enter the marketing workforce, most applicants should possess a Bachelor’s degree or higher in a marketing related discipline like business, journalism, communications, graphic design or information technology. Positions in management typically require at least a Bachelor’s degree and seven years of work experience, with preference often given to applicants with a Master’s degree. Executive positions require similar academic backgrounds, but often necessitate at least 15 years of work experience.
Among the great public and private colleges in Prince Edward Island are many online and campus-based schools offering marketing programs. Here is a list of a few that might meet your educational criteria in Prince Edward Island: